Colleen Francioli, CN and Founder of FODMAPLife.com, Digital Marketing Strategist, Recipe Developer and Author of The Everything® Low-FODMAP Diet Cookbook. Services include:
Primary Market Research – Surveys, focus groups, interviews, social observations, events with target customers
Secondary Market research – find existing online and offline data that can be applied to building out a strategy or assisting in intelligence for your specific project. Keyword research for SEO, assistance with experiments and field trials (like A/B testing of landing pages). Utilize geodemographic data, commercial market research reports, government census data. Industry trends, competitor data. Government agencies or trade association magazines and reports, reports or resources from educational institutions. Local newspapers, magazines, TV, radio
Content Marketing Services – content strategy, creation, optimization, promotion, maintenance, reporting
Writing – content marketing calendar, social ads, social media policy, website copy, blogs, press releases, eBooks, script writing, marketing plans, newsletters, media kits
Recipe development, low-FODMAP menu planning for consumer and commercial use
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